2024 Governor's Conference on Tourism

 January 16-18, Pierre, South Dakota


2024 Conference Video

"Tourism = A Stronger South Dakota”


2024 Conference Session Videos and Presentation Decks

2023 Industry Update (video)
Secretary Jim Hagen

Industry Question & Answer Session (w/ VIA updates) (video)
Industry Panel: Caleb Arceneaux, Tom Hagen, Zeek Coleman, David Reichbach

Awards Night Gala (video)
Governor Kristi Noem

ChatGPT 101 (PDF)
Janette Roush

Travel South Dakota 2024 Marketing Plans (PDF)
Mike Gussiaas

Department of Transportation Update (PDF)
Mike Behm, Craig Smith

Digital Marketing Health Check-up for the DIY Marketer (PDF), plus handout (PDF)
Brian Gebhart, Mariah Hanten

Understanding Human Trafficking & Equipping You to Combat It (PDF)
Becky Rasmussen

Social 401: Organic and Paid Strategy (PDF)
Makenzie O'Holleran, Avery Anderson, Stephanie Palmer 

Forever 605 (PDF)
Mike Gussiaas, Calvin Bloemendaal, Jeff Martin

The Importance of Podcasts (PDF)
Makenzie O'Hollaren and Melissa Pert

What's New on Google Travel and Beyond (PDF)
Rebecca Adelman


Other Resources/Links

Eric Whitacre's website

Shawn Kanungo's website

Ben Hammersley's website

2023 Economic Impact Report


2024 Annual Tourism Awards

 Awards presented at the 2024 Governor’s Conference on Tourism


2024 South Dakota Governor's Conference on Tourism