Campaigns
Our mission to share South Dakota’s story hasn’t changed, but our methods of reaching and engaging new audiences are always evolving. We are highly motivated to stay ahead of changing trends, measure the impact of our efforts, and value great creative content.
Travel South Dakota typically has seven yearly consumer-focused efforts: year-round/evergreen, peak, shoulder, hunting, peak co-op, fall co-op and international campaigns.

South Dakota Great Place Designation Application Deadline
711 E Wells Avenue
Pierre, SD 57501
United States
<p><strong>Applications to receive the Great Place designation for 2025 will be accepted through September 30</strong>. (No applications will be accepted October 1, 2025, through early February 2026.)</p><p>If a business would like to be considered for the <a href="https://sdvisit.com/tourism-awards/george-s-mickelson-award">George S. Mickelson Award</a> given at the <a href="https://southdakotatourismconference.com" rel="" target="_blank">South Dakota Governor’s Conference on Tourism</a>, it must have <u>first</u> applied for and received the <strong>South Dakota Great Place</strong> designation.</p><p>(The Great Place program replaces the Great Service Star program.)</p>
South Dakota Great Place Designation Application Deadline
South Dakota Great Place Designation Application Deadline
711 E Wells Avenue
Pierre, SD 57501
United States
Applications to receive the Great Place designation for 2025 will be accepted through September 30. (No applications will be accepted October 1, 2025, through early February 2026.)
If a business would like to be considered for the George S. Mickelson Award given at the South Dakota Governor’s Conference on Tourism, it must have first applied for and received the South Dakota Great Place designation.
(The Great Place program replaces the Great Service Star program.)
South Dakota Great Face Nomination Deadline
711 E Wells Avenue
Pierre, SD 57501
United States
<p><strong>Nominations for Great Face recognition for 2025 will be accepted through September 30</strong>. (No Great Face nominations will be accepted October 1, 2025, through early February 2026.)</p><p>(The Great Face program replaces the Certificate of Great Service program.)</p>
South Dakota Great Face Nomination Deadline
South Dakota Great Face Nomination Deadline
711 E Wells Avenue
Pierre, SD 57501
United States
Nominations for Great Face recognition for 2025 will be accepted through September 30. (No Great Face nominations will be accepted October 1, 2025, through early February 2026.)
(The Great Face program replaces the Certificate of Great Service program.)
Governor's Tourism Advisory Board winter meeting
TBD
Pierre, SD 57501
United States
<p>The December 2025 meeting of the <a href="https://sdvisit.com/about-us/governors-tourism-advisory-board">Governor… Tourism Advisory Board</a> will be held in Pierre.</p>
Governor's Tourism Advisory Board winter meeting
Governor's Tourism Advisory Board winter meeting
TBD
Pierre, SD 57501
United States
The December 2025 meeting of the Governor's Tourism Advisory Board will be held in Pierre.